(Indonesia-based)
(Indonesia-based)
Ellita Ananti
Ellita Ananti
Ellita Ananti
UI/UX Designer
UI/UX Designer
UI/UX Designer
My passion for UI/UX design empowers me to dive into projects with enthusiasm, creating meaningful and impactful experiences.
My passion for UI/UX design empowers me to dive into projects with enthusiasm, creating meaningful and impactful experiences.
About
About
About
A passionate UI/UX Designer with a background in Computer Science, driven to create impactful digital solutions that enrich the human experience. I blend technical understanding and creativity to design intuitive, user-friendly products from a strong technological perspective.
With nearly 5 years of experience across tourism, social platforms, e-commerce, and fintech, I specialize in end-to-end product design and building scalable design systems. I have led products design from concept to launch, translated user insights into effective solutions, and worked closely with cross-functional teams to align user needs with business goals.
Driven by collaboration and curiosity, I continuously explore new perspectives to innovate, refine products, and deliver high-impact, scalable experiences.
Experience
Experience
Experience
UI/UX Designer
UI/UX Designer
UI/UX Designer
Solo UI/UX Designer, owning end-to-end product design across web and mobile. Built and scaled the design system, led the company website redesign, and designed core experiences for a fintech aggregator platform in close collaboration with PMs, stakeholders, and engineering.
Solo UI/UX Designer, owning end-to-end product design across web and mobile. Built and scaled the design system, led the company website redesign, and designed core experiences for a fintech aggregator platform in close collaboration with PMs, stakeholders, and engineering.
Solo UI/UX Designer, owning end-to-end product design across web and mobile. Built and scaled the design system, led the company website redesign, and designed core experiences for a fintech aggregator platform in close collaboration with PMs, stakeholders, and engineering.
Fintech Company
Fintech Company
Fintech Company
Jan 2025 – Present
Jan 2025 – Present
Jan 2025 – Present
UI/UX Designer
UI/UX Designer
UI/UX Designer
Contributing to the launch of the mobile app with a 4.5/5 rating. Played a key role in building the rebranded design system, designing and revamping 40+ features across web and mobile, and improving the seller journey through research-driven design decisions.
Contributing to the launch of the mobile app with a 4.5/5 rating. Played a key role in building the rebranded design system, designing and revamping 40+ features across web and mobile, and improving the seller journey through research-driven design decisions.
Contributing to the launch of the mobile app with a 4.5/5 rating. Played a key role in building the rebranded design system, designing and revamping 40+ features across web and mobile, and improving the seller journey through research-driven design decisions.
Tinkerlust
Tinkerlust
Tinkerlust
May 2022 – Jul 2024
May 2022 – Jul 2024
May 2022 – Jul 2024
Career Buddy
Career Buddy
Career Buddy
Mentoring design interns through structured 1-on-1 sessions and providing practical career-readiness guidance, including resume and LinkedIn reviews, to support early professional growth.
Mentoring design interns through structured 1-on-1 sessions and providing practical career-readiness guidance, including resume and LinkedIn reviews, to support early professional growth.
Mentoring design interns through structured 1-on-1 sessions and providing practical career-readiness guidance, including resume and LinkedIn reviews, to support early professional growth.
Campaign.com
Campaign.com
Campaign.com
Apr - Jun 2023
Apr - Jun 2023
Apr - Jun 2023
UI Designer Intern
UI Designer Intern
UI Designer Intern
Contributing to the delivery of 5+ user-facing features across web and mobile, including multi-language and multi-region support, while maintaining design system consistency and improving overall user experience.
Contributing to the delivery of 5+ user-facing features across web and mobile, including multi-language and multi-region support, while maintaining design system consistency and improving overall user experience.
Contributing to the delivery of 5+ user-facing features across web and mobile, including multi-language and multi-region support, while maintaining design system consistency and improving overall user experience.
Campaign.com
Campaign.com
Campaign.com
Jun - Dec 2021
Jun - Dec 2021
Jun - Dec 2021
UI/UX Designer Intern
UI/UX Designer Intern
UI/UX Designer Intern
Leading coordination of a 6-person design team and contributing to end-to-end design for premium and audio guide features, from research to usability testing, improving feature usability and user engagement.
Leading coordination of a 6-person design team and contributing to end-to-end design for premium and audio guide features, from research to usability testing, improving feature usability and user engagement.
Leading coordination of a 6-person design team and contributing to end-to-end design for premium and audio guide features, from research to usability testing, improving feature usability and user engagement.
Atourin
Atourin
Atourin
Feb - Mar 2021
Feb - Mar 2021
Feb - Mar 2021
The tools I use
for work
The tools I use
for work
The tools I use
for work
Figma
Figma
Collaborative Design
Collaborative Design
Adobe XD
Adobe XD
Collaborative Design
Collaborative Design
Lanhu
Lanhu
Design Handoff & Collaboration
Design Handoff & Collaboration
Framer
Framer
No-Code Website Builder
No-Code Website Builder
Webflow
Webflow
No-Code Website Builder
No-Code Website Builder
Maze
Maze
User Research & Testing
User Research & Testing
Jira
Project Management
Miro
Miro
Project Management
Project Management
Notion
Notion
Project Management
Project Management
LottieFiles
LottieFiles
Graphics Animation
Graphics Animation
Canva
Canva
Collaborative Design
Collaborative Design
Things I thrive at
Things I thrive at
Things I thrive at
UI Design
UI Design
UI Design
UX Design
UX Design
UX Design
UX Research
UX Research
UX Research
Usability Testing
Usability Testing
Usability Testing
Web Design
Web Design
Web Design
Interaction Design
Interaction Design
Interaction Design
Prototyping
Prototyping
Prototyping
Graphic Design
Graphic Design
Graphic Design
HTML, CSS
HTML, CSS
HTML, CSS
Are you interested in collaborating?
Are you interested in
collaborating?
Are you interested in
collaborating?
Let's see what amazing works we will create together and make more good impact :)
Let's see what amazing works we will create together
and make more good impact :)
Let's see what amazing works we will create together and make more good impact :)